Tulsa Website Design | Purple Cow Examples

by | Jan 8, 2021 | Website Design | SEO

Centupli is a business dedicated to providing you with amazing Tulsa based website design. We offer you one fixed monthly subscription with no usage fees or minimums. That means that instead of having high upfront charges to create, design and implement a website. Here at Centupli we charge one low monthly rate over time. Our fixed monthly subscription starts at approximately the same price as your morning coffee. That means that there is no excuse for not having an amazing website – other than just not wanting one. Centupli offers Seo content writers, graphic designers, photography services, videography services all for the price of breakfast. So click or call today at 918-218-2228 right info@centupli.com to get started.

Tulsa based Website Design and Purple Cow Examples

Today we were to look at purple cow examples. For more information on what purple cow is check out this article here. For the purposes of today’s article however, we are going to assume you know what purple cow is. The term purple cow comes from Seth Godin’s book “purple cow”. If you haven’t read that book I would strongly suggest that you do. There’s a lot of good information about how to stand out in the crowded marketplace. But without further ado let’s get into today’s topic.

Disney’s Castle

Cinderella’s Castle is truly an icon. How many other companies build life-size representations of the primary logos? This is one of the ways that Disney stands out from its competition. DC comics are competitive in small ways, but Disney far overrides them because of that Castle. Even the silhouette of that Castle brings childhood memories back and makes you feel like a kid again. This is not by accident. This is a carefully crafted purple cow. Disney stands out in the theme park industry by offering this amazing castle and more. The whole vision is to provide a magical experience, and that is exactly what they do.

Starbucks coffee

Starbucks is a American-based coffee brand. They really were the first to invent the idea of a coffee shop experience. It’s not just about getting a couple coffee it’s about spending time in the location. They create an atmosphere that attracts a certain type of person. If you sit in a Starbucks coffee shop for long enough, you’ll find that most people that enter the coffee shop look approximately the same. They’re kind of soccer moms or their hippie people. Regardless, many of them sit down with their Mac laptops and work on proposals and presentations and anything else they have to do. Starbucks built an experience. From everything that they do like the coffee sizes, all the way out to their music. It is all built to keep people inside of the building spending money on drink after drink.

Teslas

Tesla is an American-based electric car company. Elon Musk started this part company to build self driving electric cars. It’s a company focused on the future. Their purple cow is the fact that they have only electric cars. Could Tesla create gas powered cars? Yes! Instead are focused on creating electric cars that are both sustainable and cool looking. The whole goal is to be something different. They want to stand out as the future of the car industry. That’s why they use only electric cars. They also create computer systems in their cars that use artificial intelligence and machine learning to drive themselves. When you see a Tesla you know it’s an electric car. You don’t even have to see the gas It just feels electric. That is the goal of their purple cow.

What is your purple cow in your Tulsa website design?

The question that I ask you today is this, “what is your purple cow?” It’s an important question. In fact it’s probably one of the most important questions you will ask yourself today. The difference between a very successful business and in okay business is your purple cow. How did you stand out in the marketplace? If you don’t know or need help finding out, you can call us or click today at 918-218-2228 or at info@centupli.com to get started. We’ll come in for a free 30 minute consultation meeting where we can determine what your purple cow is. Also included in that 30 minute meeting is a free website design prototype. That means we come in to talk with you. You’ll get an interactive website prototype, 30 minute strategizing session and a purple cow. If you’re enjoying these articles and would like to see more, check out our IT insecurities blog or previous post here.