Our website designers in Tulsa give you all the best systems to implement in your biggest marketing tool. A website is like a window into your business’s soul. I ask you today, what are people seeing? Think back to your last purchasing experience. What did you do first? Maybe your flow looked something like this.
- Googled the product
- Clicked the top link (hopefully your website)
- Scrolled through the page (probably for less than 15 sec)
- Looked at a Google Review
- Purchased
There are some really important things to notice in all of this. Centupli has studied the way that people purchase products. You can gain a lot of information on how to build your website when you look at how other people make a purchasing decision.
In this post, I want to break down the best systems that you can use to boost your online presence and your website.
For more information on how we here at Centupli can help you, call us today at 918-218-2228 or email us at info@centupli.com.
Website Designers Tulsa Reviews
The first thing that we want to look at here today is a Google Review. Google Reviews take advantage of something called “social proof”. This is the concept that if others are doing it then it must be a good thing. Think about your last purchase from Amazon. Which product did you click into? It was probably the one marked “Amazon Choice” with 4.5 star reviews or higher.
If you are doing that, won’t others be doing the same thing? Yes! That is the whole point. When you build your website, you want to make sure to highlight your Google Reviews.
Yes, this requires you to get Google Reviews. That means that you need to ask for Google Reviews. We have template emails and call scripts built specifically for this. Send us an email at info@centupli.com and let us know that you want a copy.
Video Testimonials on your website
Ok so what about the next system that really works? Video testimonials are huge. You have to implement this step if you want more business on your website. What you are in essence doing is showing people that there are real people just like you who benefited from our service.
This can be intimidating to ask people at first, but there are two things that you can do to make this easier.
- Tell them the benefit.
- People are more likely to help you when you explain to them why you are asking them to do something. It will also help as you get more reviews because you can point to them and show them examples.
- Bribe them
- Yes you heard me right. Some people really do want to help you, but they are shy. To be clear we are not telling them what to say. Instead we are just offering them a reward for putting themselves out there in an uncomfortable situation.
- This can be something like a $10 gift card to QT. It doesn’t have to be a big deal. You are just giving them a little incentive to get out of their comfort zone.
Focus on Benefits over Features
When you build your website, make sure that you focus on how your website is going to benefit your customers. We as human beings are inherently selfish. There is no place that shows this off more than when we are searching for information on the internet.
If there is no benefit to us, then why would we hang around? That is why when we write the copy (the website’s words) we need to make sure to include benefits.
Think about your car. No one cares that a car has 4 wheels. They care what those 4 wheels will do. You don’t see luxury car commercials talking about the car’s features (radio, gas tank size, etc.).
You see these luxury car commercials talking about their car’s ability to make you look a certain way. Its ability to drive fast. These are all benefits that potential customers are looking for.
What can Centupli’s Website Designers in Tulsa Do?
Ask yourself this question. What can Centupli’s website designers do for me? Be selfish! Yes you heard me right. What can we do to push your business to the next level? We have the best systems around to take your business from nothing to everything fast!
All it takes is a phone call to get started today. Don’t hesitate to call us at 918-218-2228 or email us at info@centupli.com. When you do, ask about our free “try before you buy” website design prototype. We will build you a complete website design so that you can see what you are purchasing before you pay a cent.