Tulsa Website Design | Brown and Branding

by | Jan 12, 2021 | Website Design | SEO

Today I will look at how the color brown can change your Tulsa website design. The best be posted talk about multiple different colors and how they affect your branding. Each color that you choose could affect the way customers feel about your brand. Whether we realize it or not, colors affect the way we think, feel and act. Some very intelligent companies use these principles of psychology to affect and when people buy their products.  If you want to take your business to the next level, click or call today at 918-218-2228 or at info@centupli.com. All of our posts can be found in our IT insecurities blog.

Overview of the Color Brown

Before we get into some specific psychological effects the color brown has on our psyche, let’s look at the general concept of brown. Whenever we think of colors we don’t often think of the color brown. It’s a kind of drab color that doesn’t have any flash. Some of that can be good for our branding purposes. Depending upon how you want your customers to feel the use of brown can be an extremely good tool. As you go throughout this post want you to think about specific companies that you know that use the color brown. When we have ideas of customers and companies that are using a color, we can see how it should be used.

Brown for Dependable

The first aspect of the color brown that I wanted to look at today is dependability. Dependable is defined as trustworthy and reliable. Businesses that want their customers to feel like they can trust them should use the color brown. If you remember in a previous post about the color blue, this color is very similar. Tech companies use the color blue to represent trustworthiness and calming effects. The same can be said about the color brown. A lot of chocolate companies use the color brown for obvious reasons.

Simple Tulsa Website Design and the Color Brown

Tulsa based website designs are pushing towards a more responsive mobile friendly website design. As such many businesses want to make their websites that they produce simplistic. If you’re looking on your phone for a restaurant or supermarket, you pay for a digital website that is simplistic, catches your eye and loads quickly.  The color brown can help you make your website feel simple. Certain shades of brownish gray can be very good for text colors and header colors. Depending upon your brand you could use the color brown to represent call to action title buttons.

Brown as Rugged

Brown is often combined with a color such as green to represent ruggedness. When we think of the outdoors we think of brown and green. No one has to tell you this you just know. Consider using brown if you are outdoors company. If you sell camping equipment, brown is a perfect color for you. Or maybe you sell hunting equipment. This is important. The colors that you choose need to match what you’re doing with your brand. This is a simple concept,  but it is a really important concept. Choosing colors can be sometimes one of the hardest things that you have to do. It sounds easy to accomplish, but when you consider the large amounts of potential colors,  it can be hard to narrow down your brand colors.

Tulsa Website Design Our Prototypes

Centupli can help you define your colors for your branding. We do this all for free. Centupli offers a free 30 minute consulting meeting where we help you determine the information you need to succeed. We help you define your brand colors, font choices, unique value proposition, purple cow and so much more. Centupli wants you to succeed. We offer all of this for free because we know that we can help you. You need a partner in your business, not just another expense. Click or call today at 918-218-2228 or at info@centupli.com to get started. If you want more information about our services, don’t hesitate to ask. As always our IT insecurities blog is here to help you with posts like this one