Centupli is a Tulsa based website design company intent on helping you build an amazing website. Today we look at another color the color white. This is a color that many businesses are using today to add clarity and sophistication to their website. If your business is a business that needs to grow, consider using white to do it. Many times we don’t understand that colors can have a large effect on our business. In fact colors often have a very large impact on what our customers feel and therefore purchase. If you have any questions about color branding or anything dealing with website design, development or hosting, give us a call at 918-218-2228 and ask about our free 30 minute strategizing meeting. If you’d rather email us, you can do so at info@centupli.com.
Why do we care?
You might be asking yourself why do we care about color psychology? Or you might even ask yourself what is color psychology? Those are both great questions. Color psychology is the study of how colors make us feel as human beings. Whether we realize it or not, colors have a large effect on how we live our lives. Some colors make us depressed while other colors make us happy. Some colors make us hungry while others make you sleepy. If we’re not careful, we can brand our business and our website to send the wrong message. It’s important that colors, fonts and images all line up to create a unique experience for our customers. When we do this, the lead starts rolling in and business comes our way.
Clean, Simplicity and Tulsa Website Design
White is almost universally the favorite color of websites. That’s because it represents fleetness and simplicity. Back in the 80s businesses were creating websites with lots of colors and designs and images. Nowadays we look at those websites and we almost cringe inwardly. Today websites are going more and more simplistic increasing the amount of white space that is seen and decreasing the amount of clutter. Almost universally in every industry, I would suggest to increase the amount of white space that you have at your website.
Mobile first equals greater white
“Mobile first” is a concept that web designers use when developing and designing websites. The thought process is that most people use their mobile phones to look at websites. Therefore, the mobile phone website needs to be the best looking website. Many business owners don’t realize the websites don’t look the same thing on the phone as they do their tablet or desktop. It’s important that we design our website to look good on the mobile device. This is because most potential customers Google things on their phone. Google also respects websites with mobile compliance better than ones without it. In fact, websites that are mobile compliant rank higher in Google search engine results pages.
Innocence and honesty
the next thing that the color white represents his innocence and honesty. We understand this. It is second nature to understand the white color represents spotlessness. When I think of his innocence and honesty, I think of the blood of Jesus that washed our sins white as snow. Oftentimes at church, we hear that statement “white as snow” which means without spot or blemish. We are brought back to innocence when we accept Jesus Christ as our Lord and Savior. By using the color white, you send a subliminal message that you are trustworthy.
Centupli the best Tulsa based website design
Centupli offers some of the most comprehensive website design, development and hosting services all for the price of your morning coffee. Many companies will charge high upfront costs and deliver slow websites. Here at Centupli we are dedicated to providing you with a fast service website for cheap. We want to partner with your business not simply become another expense. A website has the opportunity to either drive business and grow your company or suck money from your coffers. We want to define, act, measure and then refine any actions taken in marketing. Website design and development is no different. If something isn’t working, it needs to be changed. Our people not seeing your website? The more SEO articles need to be written. If people are saying your website but not converting, why?
If you need help determining what your business needs to succeed, click or call today at 918-218-2228 or at info@centupli.com to get started. We can help you design an amazing website, but we can also help you answer some of these harder questions. If you need help understanding how to use colors to represent your brand in a better way, just ask. As always our IT insecurities blog produces amazing content to help you grow just like this post.