Centupli is a Tulsa based website design company intent on making your business stand out in a crowded marketplace. We follow principles outlined in Seth Godin’s purple cow book. But who is Centupli? Centupli is a Tulsa based company who specializes in online marketing. Our mission is to protect business and restore lives one website at a time. We do this by offering amazing website design subscriptions that start for just the price of your morning coffee. All of our website design subscriptions come with unlimited changes meaning that in any time with your website is updated we can do it. If you would like to get started today with a free website prototype, you can click or call today at info@centupli.com or at 918-218-2228.
Seth Godin’s Purple Cow in Tulsa based Website Design
What is a purple cow? Seth Godin outlines in his “purple cow transform your business by being remarkable” book what a purple cow is. Imagine you’re sitting in a field full of cows. Everything looks pretty bland until you see something often the distance. It might be very far away that you can still make it out and it catches your eye. What is it you might ask? It’s a purple cow. Imagine sitting in that field and seeing a purple cow. What would you think? The first thing you think is that you want to know more information. You might even go tell your friends. You might go back to the same place to see if you can find that purple cow again. That’s the same thing you want your business to be like.
But How?
A purple cow is something Tulsa based website design companies can built to make you stand out. Think about your business. How was your business in the stand out in this crowded market? Can you offer a specific experience? Or maybe can offer specific products. Whatever you do it needs to stand out. But how? How can your business stand out? In this article I want to look at three specific ways that your business can stand out in a crowded marketplace.
No-brainer
The first thing that you can do to stand out in a crowded marketplace is offer a no-brainer. A no-brainer is something too good to pass up. It’s something that takes no brains to say yes to. One example might be a free website prototype or one dollar haircuts. Whatever your no-brainer offer is, make it unique and bold. Don’t be afraid to give something away for free. Because according to the Bible, whenever you give it will be given unto you good measure pressed down shaken together and running over.
Five Physical Senses
Cater your entire product to the five physical senses of the human being. What do I mean? Think about someplace like Auntie Anne’s pretzels. When you walk into that shop, it smells like you walked in heaven. They make you smell the stand out. Think about Starbucks. When you walk into a Starbucks you know what to Starbucks by the décor, music, and outfits that the baristas are wearing. They even have their own language! Think about when you order your favorite coffee drink at Starbucks. “Yes I’ll have the tall mocha frappe.” It’s not a “small”; it’s a “tall”. Starbucks crafted its whole brand around the five physical senses of the customer.
Service
Now think about services. Think about Donald Trump in the bellman. Maybe you’re familiar with the restaurants that verbally assault you when they take your order. These companies build an experience for their buyers. They built the product to be unique and individual and it stands out. Who would ever think that verbally assaulting your customers would prove profitable, but it works! Now I’m not saying you go out and verbally assault all your customers. I’m saying find what works for you. Centupli can help you do that.
What about website design?
Centupli has Tulsa based website design subscriptions that help you with all of this. We are excited and dedicated to helping you find your purple cow. We want you to stand out in the marketplace just as much as you do. To be safe is to be dead in this marketplace. You will not be seen in the marketplace so crowded. The key is to stand out. An amazing website is the first step in that process. Click today at info@centupli.com or call us at 918-218-2228 to get started. If you have any questions don’t hesitate to contact us at any time. Check out our IT insecurities blog or our previous post here.