“Companies use Google My Business profiles to boost their local SEO presence”
Today we are looking at what Google My Business is. Here is the three second answer.
Google My Business is a Google product that allows you to build a business profile that potential customers can view.
Whether you know it or not you are familiar with a GMB profile. Think back to the last time you ordered pizza or tried to go to the doctor’s office. You Googled the business and then clicked on directions or the phone to call the business.
THAT is Google My Business!
Example Google My Business Profile
The above image is of our company. Centupli’s GMB profile looks like any other profile you might have seen. When you want customers to find your business locally use GMB.
Why use GMB?
The primary reason is that you want to be found locally. This tool is a great way to make your business known based upon your geographic location. When you register your business, you include your physical address and the areas that you service.
Google likes this!
They can then pair your business with the other businesses around the area that do the same things and return THAT in their search results.
Companies use Google My Business profiles to boost their local SEO presence.
You should too!
In addition to this, when you have a profile, you can also start collecting Google reviews. That means that you can start getting real customers who you really serviced to leave reviews of your business.
This will make Google more likely to rank your website higher in the search results because they know that you are actually helping people.
Information on a Profile
When you register, there is quite a bit of information that Google asks for. Here is the basic list:
- Your business’s address
- Service Areas
- Business Hours
- Special Hours (if applicable)
- Phone Number
- Website
- Products & Services
- Industry
- Business Description
- Health & Safety
- Covid-19 Measures (new)
In addition to all of these basic attributes that they might ask you, it also includes things like website images, product images, videos, Google reviews, and much more. Basically think about any business profile that you have seen.
Maybe you search for the business by name, then you click on the Google Maps tab. When all is said and done, you have located the business, found its hours, seen a picture of the building and maybe even seen a 360 view of the street.
Centupli can help you
Why do you even care about this? That is maybe the most important question.
Google My Business is your best marketing tool for geographic information.
When people search for your business, if it is a service based business, Google will promote your business if it is closest to the searcher. This geographic information can go a long way to pushing your business to the top of the search results.
We here at Centupli work hard to make sure your business succeeds. Our website management subscription services handle registering your business with Google My Business, Google Search Console, Google Analytics and more.
We are here to help you. If you have any questions, don’t hesitate to call us at 918-218-2228 or email us at info@centupli.com. If you aren’t already subscribed to our IT Insecurities Library, now is the time!
We are offering a free “Try before you buy” website design add on when you register today. That means that you not only get access to our IT Insecurities Library with helpful resources like reports, informational presentations, marketing materials and more, but now you also get a free website design.
We will help you design a website completely for free. That’s right! We believe that you should have the best website design available. The real work starts after your website is active. That is where our website management services come in to play.